The U.S. and European cruise market has suffered from a series of accidents over the past two years making global companies particularly eager to capture a fresh customer base while repairing their reputations at home.
http://skift.com/2013/11/04/chinas-cruise-sector-will-catch-up-to-the-u-s-cruise-market-in-just-4-years/
http://skift.com/2013/11/04/chinas-cruise-sector-will-catch-up-to-the-u-s-cruise-market-in-just-4-years/
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